Insurance Reminder… Fill you 2010 and 2011 schedule

End 2010 with a great 4^th quarter and fill your January 2011 schedule NOW!!  The easiest way to fill up your schedule is to send out an insurance reminder postcard to all of your active and inactive patients. As you know many of your insurance patients will lose any unused coverage at the end of the year.   If they start treatment now it is like having double coverage when their insurance renews in January.

How are you going to get the word out? Do you or your staff have time to contact all of your patients?  Save time and money by sending out a strategic insurance reminder postcard.  JustUs Advertising will custom design, print, and mail all your insurance reminder postcards for you and best of all it will cost less than if you tried to do it on your own!  You’ll have a better postcard design, save staff time, save money, and have a booked schedule!

Your patients will be thankful for the reminder and fill up your schedule through the end of the year. I’ve attached a sample postcard and we’re ready to customize this design to reflect your practice and get your high value treatment patients scheduled.

We don’t have a lot of time to get these postcards designed and postmarked to beat the holiday rush of mail. Please call me at (360) 326-8896 by Friday the 5^th to ensure that we get your postcards delivered before Thanksgiving.  The first 5 offices that call will receive a free custom design!

John Prepula

JustUs Advertising

Dental Marketing

Dental Postcards

Chiropractic Postcards

Chiropractic Marketing

Tags:  dental Marketing, Chiropractic marketing, dental postcards, chiropractic postcards, referral booster, new patients, dentistry advertising, chiropractic advertising, personal injury

Reactivation Dental postcards

Turn your inactive files into a $100,000 pay day!

The average practice has over 1,000 inactive pts and the average patient has a annual value of $1,000.  If you reactivate only 10% of your patients ….you’ll earn $100,000 in this year alone!  We’ve discovered the secrets to getting a minimum of 10% of patients to come back to your practice!  This program is sure to reactivate at least 10% = $100,000! No other program out there is this concise or offers customized designs and copy just for your practice!

How it works:

Consistent contact with your past inactive patients through postcards.

We create a ongoing reactivation postcard campaign that we can send out for you or you can send out on your own in office.

Postcards are custom designed to overcome the objections you inactive patients have to your practice and get them back in your practice. Reactivation cards are custom designed around your practice, your inactive patients, and strategically designed to get your specific patients back in your office. Template reactivation postcard don’t work!

1. Partial- Purchase individual parts of the program. Like Dental Reactivation Postcards!

2. Complete program- Includes everything you need to implement a successful reactivation campaign in your office.

3. Turnkey Reactivation Program- We implement everything for you. You just focus on and enjoy seeing your old patients return to your office. But you may need help hauling the money to the bank!

Reactivation Program- includes the following:  1.  Contacting 20+ of your inactive patients to determine why they no longer visit your practice.  Compile data and use it to create a plan to overcome objections and reactivate patients through campaign. Everything from this point forward uses the data from this. market research  2.  Custom Design, print, hand address, place a first class stamp and mail postcards to your inactive patients.  3.  Customized Letter that includes customized copy, custom design, print, and mail a reactivation letter to inactive patients 4.  Call your inactive patients with an incentive to return.  5. Send another postcard to inactive patients  6.  Call inactive patients again  7.  Last point of contact with a final sweet offer to remaining inactive patients.   NOTE:  as patients either reactivate, ask to be taken off list, we discover they have moved, or any other valid reason we take them off our list.

John Prepula

Office: (360) 326-8896

Cell: (360) 619-8522

Dental Postcards

Dental Marketing

You missed it if you don’t have referral cards! Do this before dental postcards or chiropractic postcards!

So everyone wants new patients but why are you neglecting your existing patients? Want to know the most effective and affordable tools in dental marketing and chiropractic marketing….. Then Do this first!

Don’t send out Dental Postcards or Chiropractic Postcards until you’ve done your due diligence and built your practice from within first!

The referral booster employs your existing patients who already like you and want to refer to you.   Highlighting ailments, creating incentives, and building a sense of urgency all add to the effectiveness.  The referral booster includes oversized, custom designed, professional posters for you to strategically place in the office.  The posters highlight who to refer and exciting incentives that encourages your patients to refer.  Referral cards are included with the referral booster.  These referral cards are custom designed to fit the style of your practice and include strategic elements to attract new patients. 

Sound too simple?  In fact every element of the program is purposefully designed to maximize referrals and increase retention.  However, implementation is very easy to ensure it is used and you get good results!

It is foolish to implement Yellow Pages, postcards, newsletters, Facebook ads, Google Ad Words, or even screening before implementing the Referral Booster.  Why you ask, because of return on investment!  This is the most effective and affordable marketing tool available.  It is very common to receive over $100 for every $1 you invest in the Referral Booster.  It is almost impossible to see this kind of return from any other marketing program.

It is foolish to implement Yellow Pages, postcards, newsletters, Facebook ads, Google Ad Words, or even screening before implementing the Referral Booster.  Why you ask, because of return on investment!  This is the most effective and affordable marketing tool available.  It is very common to receive over $100 for every $1 you invest in the Referral Booster.  It is almost impossible to see this kind of return from any other marketing program.

Attached is a sample dental referral card. This card is something we insist every practice have on file and hand out to existing patients.  We provide this  for FREE to all our clients who sign up for the referral booster for a year.  WOW A YEAR?  Sounds like a long time doesn’t it.  Not at only $168 per month.  The most affordable and effective dental marketing and chiropractic marketing you can do.  REMEMBER do this before dental postcards or chiropractic postcards!

Call 360-326-8896 and mention this blog for $100 off your first month.  YEP, that’s only $68 for your first month of the Referral Booster.

You have nothing to lose and only new patients to gain! Only $68 to start, Money Back Guarantee, more new patients, and better retention….Why not sign up now?

John Prepula

Office: (360) 326-8896

Cell: (360) 619-8522

Dental Postcards

Chiropractic Postcards

Dental marketing

Chiropractic Marketing

Dental postcards don’t work!

What size of dental postcard to choose?

Dental Postcards come in all shapes, colors and sizes.  How to choose the best….

To determine the best size, shape and color of dental postcard, we calculated it based on the card that produces the highest return on investment, (ROI).  This is calculated by figuring in the amount of positive response from the postcard mailing and the total investment.

Our findings…. READ ON.

Smaller 4×6 postcards are by far the most affordable for printing and mailing.  However, they don’t produce the highest response.

Larger 5.5×8.5 or even 6×11 cards are much larger and in your face, but are much more expensive to print and mail or even hand deliver.   Odd sized postcards like 4.25×11 are great because they are very different but they can be much more expensive to process.  For instance the attached postcards we just produced for Dr. Harper DDS cost us an additional 20 cents per piece because the USPS had to manually process the card.

When we calculate everything we find the following to be true time and time again:

1.        When mailing to your existing patients, send a 4×6 postcard!  If you use JustUs Dental Marketing to mail out 1000 4×6 dental cards to your patients it only costs $419!

2.       When mailing or hand delivering postcards 5.5×8.5 or 6×9 produce the highest ROI.  They are big enough to produce favorable results but affordable enough to keep the ROI high!  To send out 10,000 5.5×8.5 Dental postcards with JustUs Dental marketing you are only looking at $1114.

If you have questions about dental postcards or other dental marketing or would like to send out dental postcards, feel free to schedule a consolation with a dental marketing expert.  Call 360-326-8896

John Prepula

Office: (360) 326-8896

Dental Postcards

Dental Marketing

Tags:  Dental Marketing, dental postcards, profitable dentist, dental advertising, dentistry marketing, dentist postcard

New Dental Postcard

Dental Postcards and doorhangers

Everyone knows and loves dental postcards, but have you ever tried hand delivered postcards?  Hand delivered dental postcards are similar to door hangers, but have a couple major differences:

1.       Door hangers don’t allow for as much usable space as a door hanger

2.       Door hangers are not as positive when received as postcards because they have a more negative image

3.       Hand Delivered Postcards can be taped right to the center of the door where they catch attention

4.       Hand Delivered postcards are designed as if they are special delivery.

If you are looking for new patients, hand delivered postcards are a great investment.  Mailed dental postcards are also effective but do not report as high of ROI numbers as Hand delivered dental postcards. 

For a free marketing analysis to determine what would be best for your practice, call JustUs Dental Marketing today at 360-326-8896.

Dental postcards are a dental marketing tool that truly generate new patients.

Dental Postcards

Dental Marketing

See and download the full gallery on posterous

Internal Money Maker for your dental or chiropractic practice

Every dentist and chiropractor wants to make more money.  We discovered long ago that just about every practice actually has a dusty money maker hidden right in the front office.   The map to your money maker is very simple to layout. 
“Money Maker for Rent”

First off you may be wondering, “Hey now… I’m a pretty smart doctor, if there really was a money maker, I’d have found it!”  YOU ARE RIGHT!  You have seen your money maker every day you enter the practice.  However, you’ve been warped to overlook this tremendous wealth building machine that will be like a printer of money.  

Here is how to know if you have a money maker hidden in your practice:

1.       You provide good service and care

2.       You have a mix of active or inactive patients of 500 or more

3.       You have a true passion as a doctor, the care of your patients and would like your practice to thrive.

4.       Your office atmosphere is pleasant, nice, modern, and comfortable for patients

5.       Business hours are consistent and normal to allow people to visit your practice before work, during lunch, after work.

If the above is true, you have an actual money maker right in your practice!  The big question is how much money does the money maker produce and how much does it cost right!

How much Money does it make:  The money maker like any machine take a little bit of time to get dialed in, but the good news is that it only progresses.  The amount of money it produces depends on the above 5 items and exactly how well you abide to them and the amount of patients you have.    Realistically for every dollar you put into this machine you will see $10 back!

How much does it cost:  The money maker works for you so all you have to do is see and care for patients!  The money maker is very very affordable at $520/month or $597/month depending on the amount of patients in your practice.  As stated about the money maker takes a little time to get warmed up and really dialed in so to use this machine you must sign an agreement to use it for at least 12 months.  However, you are covered by a 100% money back guarantee!

Want to use the money maker in your dental or chiropractic practice?  Call 360-326-8896 for more information, to find out if the money maker is still available in your area, and to apply. 

Tags:  dental marketing, chiropractic marketing, dental postcards, dental postcard, chiropractic postcards, money maker, social media marketing, video internet marketing, search engine optimization, dental advertising, chiropractic advertising, dentist postcards, chiropractor postcards

Dental Postcards
Dental Marketing

See and download the full gallery on posterous

Untitled

Just a few cool ideas for you. Money Saving Tips: http://www.mommysavers.com/money-saving-ideas/index.shtml

via Ping.fm

Untitled

Don’t go around saying the world owes you a living. The world owes you nothing. It was here first.
Mark Twain

via Ping.fm